Mission: Each year we select an unsung hero(s) from around the country to honor through raising donation by riding our bicycles to their hometown and providing financial and emotional support to their families and friends. The rides will take place about a year after their death as a reminder that they have not and would not be forgotten. The honorees will typically be firefighters, policemen or others who have fallen in the line of duty while protecting the public.
Target demographics: We ride on or near the anniversary of their death to show the families, friends, coworkers and community that they will not be forgotten
Direct beneficiaries per year: 24 families and donated 48,000
Geographic areas served: All around the usa
Programs: All donations go directly to the beneficiaries designated.